Publicizing Your Chapter
The National FCCLA website offers a great tool for publicizing your FCCLA chapter. The “FCCLA Branding & Promotion Guide” explains how to use the media to gain notoriety for your chapter. This informative guide will tell you how and when to use a Public Service Announcement, Media Advisory, or News Release. It will help you create a media plan for the year and offer suggestions about using different types of media including newspapers, radio, television, the Internet and social networking.
There are plenty of opportunities for chapters to publicize their chapter:
Advisers and chapters need to use media to their advantage. Press releases and articles are very important for chapter recognition and your public image.